Turns Out Clients Do Hire Law Firms After All…

Yes, it’s true that clients tend to hire lawyers more than they hire law firms, writes Mike White in Individual Lawyers Attract New Clients, But So Can Law Firms. That doesn’t mean, however, that firms can’t establish a brand and a reputation that...

In Networking, It’s The Little Things That Count

Yes, networking seems hard, writes Lindsay Griffiths in 5 Tips to Build Relationships TODAY, but it doesn’t have to be that way: Often, we can think of networking and relationship building as an arduous task, but really, it’s a series of smaller actions that we...

These Bad Habits Are Limiting Your Marketing Success

Nobody wants to be a quitter. But breaking some of your bad habits will bring you law marketing success, writes Stephen Fairley in Stop Doing These 5 Things That Limit Your Law Firm Marketing Success. And he’s right: When it comes to law firm marketing, one of...

Gain Trust With A Positive First Impression

There’s no avoiding it: people make snap judgments about your trustworthiness as soon as they meet you, writes Sue Shellenbarger in The Mistakes You Make in a Meeting’s First Milliseconds. And that could cost you. But it doesn’t have to be that way.  With...

True Thought Leaders Lead First and Think Second

Publishing your ideas doesn’t make you a thought leader, writes Justin Gray in Here’s the Real Way to Define Thought Leadership. It Comes Down to 3 Things. In fact, positioning yourself as a thought leader when you’re not merely creates noise and...

What’s Your Client Experience?

Client experience isn’t client service or client feedback or key account management or even client relationship management, write Lee Grunnell and Jerry Angrave in Five star: The silk & steel of client experience for professional firms. In fact, it...