by Lance Godard | May 2, 2018 | Planning & Strategy
You don’t have to be a rainmaker to successfully develop business, writes Sally Schmidt in Business Development Skills That Don’t Take Talent. But you do have to work at it: At some point, you may need to push yourself to do things you might not be comfortable...
by Lance Godard | Apr 23, 2018 | Planning & Strategy
Successful business developers play by different rules, writes Jennifer Petrone Dezso in 6 Killer Rules to Developing Business. Fortunately, you too can play by those rules: … [A]lmost anyone who wants to adopt them can. You can start with one—the one feeling...
by Lance Godard | Apr 18, 2018 | Planning & Strategy
Organic business development can be slow, painful, and often ineffective, writes Eric Fletcher in Here Are The 4 Keys to a Successful Business Development Initiative. Fortunately, there are a few things all firms can do to increase their odds of success. Like...
by Lance Godard | Mar 27, 2018 | Planning & Strategy
Strong brands are not a myth, say the folks at Right Hat in Want a Strong Law Firm Brand? These Nine Attitudes Can Cripple Your Efforts. But attitude and approach can undermine your branding efforts: Over and over we’ve seen one vocal lawyer jettison an entire brand...
by Lance Godard | Mar 22, 2018 | Planning & Strategy
The push for efficiency in the delivery of legal services isn’t going away, writes Lindsay Griffths in 3 Reasons Law Firms Should be Paying Attention to CLOC. And CLOC – the Corporate Legal Operations Consortium – is the embodiment of that movement....
by Lance Godard | Mar 15, 2018 | Planning & Strategy
Unfocused marketing doesn’t inspire change, writes Eric Fletcher in How To Build A Marketing Approach That Delivers. Focused marketing does: it creates additional awareness of your firm and generates new business opportunities and causes existing clients to hire...
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