Today’s Law Marketing Resource

“Five Tips for Smarter Social Networking” from John Hagel III and John Seely Brown in the Harvard Business Review. Raise your hand if you’re tired of reading lessons on online social networking. Me too. So why did I recommend this post? Because the...

Today’s Law Marketing Resource

Holden Oliver’s “Rule 5: Bombarding the client in real time” from What About Clients? Over-communicating is rarely a bad thing, especially when you’re being paid for the work you do on someone else’s behalf. Not the “man, I had to...

Today’s Law Marketing Resource

Kevin Houchin’s “4 Questions: Finding Your Authentic Marketing Niche” at Lawyerist. What do you like to do and are really good at? For most of us, questions like this are not particularly easy to answer, but if you’re embarking on a law...

Today’s Law Marketing Resource

Bruce MacEwen’s “First in a Series on Strategy in the New Normal” at Adam Smith, Esq. When MacEwen writes about strategy, I sit up and listen. Read this piece and you will too. Especially if you’re looking for the “next new thing in...

Today’s Law Marketing Resource

Erin Casey’s “1-on-1: How to Communicate More Effectively” in Success Magazine. Effective communication is hard. There are no shortcuts. The great communicators, the ones we admire, who engage and amuse us, who make it look so easy, work tremendously...