Setting an objective. And meaning it.

Ernie Svenson’s “Little Big Firm” at his blog, Ernie the Attorney. There’s a couple of things I like about this post. First and foremost, it’s a great how-to for new (and not so new) solos, a comprehensive overview of how one lawyer runs...

Take your medicine.

Allison Shields’ “No Magic Pill for Lawyer Marketing” at Slaw. Looking for a quick fix? You can stop. Really. You’re not going to find a silver bullet, because there are none. Marketing a law practice takes work, time, and very often money. And...

Wanna hire me? What’s it worth to you?

John Wallbillich’s “Law Firm Client Minimums: The End of Happy Hour?” at Wired GC. Is DLA Piper’s minimum annual billing threshold of $200K for new clients going to set a BigLaw precedent? Or will it quietly fade away when they realize that...