Today’s technology makes it easy to build relationships online by proxy, writes Lindsay Griffiths in Who’s Building Your Client Relationships Today? And that’s a big mistake:
Whether online or off, when someone is building a relationship with you, it should go without saying that they want it to be with YOU, and not someone else. Make sure that you’re the one doing the building, or you’re giving someone else the power to do the tearing down.
Griffiths’ post may not apply to everybody, but it probably applies to you. Read it. Commit to building online relationships yourself. You – and the people you get to know – will be glad you did.
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