Competition is fiercer than ever, writes David Kaufman in Investing in the Relationship: Making Legal Collaboration Work in 2018. That’s why the smart money is on law firms that collaborate instead of compete. The ones that do it right, that is:
Your relationships cannot live on a page or an Excel spreadsheet. True collaboration only really works when you develop an actual relationship with these firms. Seamless service and robust collaboration is the direct result of investing time and effort into the relationship.
Kaufman reminds you that ensuring your clients’ success means making sure that the very best lawyers you know are handling the legal work you can’t do. Then he gives practical advice on developing and nurturing the collaborative relationships that will allow you to do just that. Read the post. You – and your clients – will be glad you did.
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