Each time you communicate with a client or prospect is an opportunity to build trust, writes Danielle Flagg in Client Communications Checklist for Law Firms. Don’t squander those opportunities.
Whatever a prospect’s reason for seeking your services, chances are it’s a stressful one, and your bedside manner counts as much as your credentials (or more). Clients aren’t just seeking your counsel — they’re seeking reassurance and understanding.
Flagg’s post is full of good reminders that it’s the little things that count. It’s also full of practical ideas. Read it, then start putting communication to your advantage: to build trust, to enrich client relationships, to demonstrate your empathy, your interest, and your value. In each and every interaction.
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