by Lance Godard | May 5, 2011 | Uncategorized
Ross Fishman’s “The 20 Best Law Firm Tag Lines. Is your firm “Committed to Mediocrity TM”?” at Ross’s Law Marketing Blog. Fishman’s right: tag lines are hard. I’m not sure how much time, effort and money it took Apple to...
by Lance Godard | May 4, 2011 | Advice
Heather Townsend’s “Ten things you MUST do before starting a business” at The Efficiency Coach’s Partnership Potential blog. This post is for lawyers thinking about striking it out on their own. And for those who have already started a firm....
by Lance Godard | May 3, 2011 | Uncategorized
Betsy Munnell’s “What Do Blogging and Vegas Have in Common?? ….Building a Niche Law Practice in the Digital Age” on her blog. Marketing and business development weren’t always about blog posts and tweets and Facebook pages. Back in the...
by Lance Godard | May 2, 2011 | Uncategorized
Adam Richardson’s “Lessons from the Three Cups of Tea Controversy” on The Conversation at the Harvard Business Review. I generally try to avoid making connections of the “what folding my shirts in the all-night laundromat has taught me about...
by Lance Godard | Apr 29, 2011 | Uncategorized
Peter Slattery’s “The time-based billing debate is not a matter of good versus evil” in The Australian. Slattery is the managing partner of a five-office Australian firm, so you might expect that he’d be in favor of the old-school approach to...
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