Are You Reading These Posts?
Life’s short. You’re busy. I sort through countless law marketing and business development blogs every day to find the post that will help you market your practice, plan for the future, stay ahead of trends, increase your value to clients, and more. So you don’t have to. Are you reading these posts?
Have you read these?
A smattering of insightful and useful posts from the blawgosphere and beyond.“Draft Horse” from Belgium Knee Warmers. I don’t often get the chance to recommending a cycling post in the context of legal business development and marketing. This is a great post about...
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A smattering of insightful and important posts from the blawgosphere and beyond.“How Essential is a CMO?” from AmLaw Daily. This is what I do, so it’s not surprising that I have a viewpoint on this question (first thought: this isn't the right question to ask). But...
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A smattering of interesting and valuable posts from the blawgosphere and beyond“Answering the Social Phone” from Conversation Agent. Whether you are actively involved in, still trying to figure out, or waiting until someone demonstrates the value of, social media and...
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A smattering of interesting and insightful posts from the blawgosphere and beyond“The Great Newspaper Meltdown, and What It Means For Our Pricing” from Adam Smith, Esq. The dying newspaper industry provides the perfect backdrop for another thoughtful post from Bruce...
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A smattering of interesting and valuable posts from the blawgosphere and beyond“Nine myths held by some in-house lawyers about their management of law firms” from Law Department Management. Lawyers: need ideas on differentiating yourself from the competition? Read...
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A smattering of interesting and insightful posts from the blawgosphere and beyond“How to Perfect an Elevator Pitch About Yourself” from Harvard Business Publishing’s Voices column. This is a useful post for job seekers, who will find five pieces of very practical...
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A smattering of valuable and relevant posts from the blawgosphere and beyond“50 Tips to Help You Win Client Competitions” from Ann Lee Gibson. Good ideas never lose relevance: the advice in this article is as valuable today as it was in 2001. Lawyers and legal...
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A smattering of interesting and insightful posts from the blawgosphere and beyond“Why Thinking Like a Lawyer Is Bad for Your Career” from the ABA Journal online. Lawyers, although they may not have changed your behavior, chances are you’ve already thought about the...
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A smattering of interesting and valuable posts from the blawgosphere and beyond“The Decline of Differentiation” from Branding Strategy Insider. Now more than ever, lawyers need to communicate that which differentiates their services from those of their competition....
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A smattering of valuable and interesting posts from the blawgosphere and beyond“Meddlesome Clients Often Drive Changes” from Corcoran’s Business of Law blog. Whether or not in-house lawyers allow business managers into the outside counsel selection process, as...
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Last week I was at the Legal Marketing Association's annual conference. Incisive Media and ThomsonReuters Legal were also there, interviewing conference attendees about a broad range of legal marketing topics. You should watch all of the interviews from the...
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A smattering of valuable and interesting posts from the blawgosphere and beyond“7 Job Seeker Questions You Didn’t See Coming,” Part I (from The Hiring Site) and Part II (from HRM Today). These questions are written to help hiring managers better respond to what might...
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A smattering of interesting and useful posts from the blawgosphere and beyond“How To Be A Happy Creative Director” from The Ad Contrarian. While everything in this post doesn’t translate directly to lawyers and the legal profession, it does offer some very good...
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A smattering of interestering and valuable posts on marketing and business development“Are Buyers Irrational When They Don't Select Me?” from The Captain’s Log. Surprisingly enough, most buyers don’t make purchase decisions based on logic alone. Even buyers of legal...
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A smattering of valuable posts from the blawgosphere and beyond“A Clean Sheet of Paper” from Above and Beyond KM. The post oozes useful advice. When you place it in the context of the current issues facing law firms, it shakes things up a bit (in the good way). I...
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A smattering of interesting and valuable posts from the blawgosphere and beyond“The Better Business Experience for your Customers, Prospects and Partners” from Conversation Agent. Successful client relationships depend a lot on meaningful dialogues. The ideas in this...
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A smattering of posts you should be reading from the blawgosphere and beyond“Listen to Your Clients, Stupid” from to Lawjobs.com Career Center. This piece is great. It starts with the central premise of “talk to your clients” (you know what I think from this and...
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A smattering of interesting and important posts from the blawgosphere and beyond. Read 'em today!“8 Small Steps To Improve Client Relationships” from davefleet.com. It isn’t rocket surgery. Good client relationships come from respecting your client and treating them...
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A smattering of useful and interesting posts from the blawgosphere and beyond“How to Market in a Recession” from John Quelch’s Marketing Knowhow blog at Harvard Business Publishing. This post from late September 2008 (read: before the world caved in on our heads)...
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A smattering of interesting posts from the blawgosphere and beyond“Make Better Presentations - The Anatomy of a Good Speech” from Chris Brogan’s blog. Brogan’s posts are generally quite valuable (and unique: remember how to catch a giant catfish?). A central thesis to...
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