by Lance Godard | Jan 30, 2015 | Social & Digital Media
You might think that Sam Glover is an anti-social media Luddite when you read the title of his latest post, 4 Things to Do Before You Spend a Dollar on Online Marketing. But he’s not: his piece is less a critique of online marketing than a reminder to leverage...
by Lance Godard | Jan 29, 2015 | Social & Digital Media
Whether you’re taking tentative first steps on Twitter, or looking for ways to drive readers to your established law blog, you’ll find practical pointers for creating and maintaining a valuable online presence in Guy Kawasaki’s How to Integrate...
by Lance Godard | Jan 16, 2015 | Social & Digital Media
Will 2015 be the year you start using social media to build relationships? Yes, if you read Jayne Navarre’s Six Can’t-Miss Plays to Supercharge Your Online Marketing in 2015. It’s full of practical pointers on why you need to be online and how to do it...
by Lance Godard | Jul 14, 2011 | Social & Digital Media
Aviva Cuyler’s “LinkedIn, Facebook, and Twitter: The Changing Face(s) of Social Networking for Lawyers” on JD Supra. “Lawyers understand networking,” writes Cuyler. So why is “social networking” so hard for so many? For...
by Lance Godard | Jul 8, 2011 | Social & Digital Media
Scott Preston’s “Technology is not your friend – your client is” on 3 Geeks and a Law Blog. To honor this week’s release of Google+, today’s post is about using technology, the cutting edge kind, to interact with clients. But it’s...
by Lance Godard | Jun 23, 2011 | Social & Digital Media
Brian Inkster’s “The Elephant in the #LawBlogs Room” on his blog, The Time Blawg. Is blogging useful for law firm business development? In posing this question, Inkster clearly has touched a nerve (63 comments so far!). Of course there’s no...
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