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Landing New Clients Is Nearly Impossible, Says In-House Lawyer

by Lance Godard | Mar 13, 2018 | Advice

Trying to get new work? It doesn’t really matter what you know or how you market your practice or even who you know, writes Mark Herrmann in Nothing You Can Say Can Cause Me To Retain You. Because for in-house lawyers, the risk of hiring new attorneys far...

Law Marketing and Business Development: 2011 Was a Good Year (Your Favorites)

by Lance Godard | Jan 5, 2012 | Advice

Yesterday I listed ten of my favorite resources featured on this blog in 2011. Now it’s your turn. Here are the ten posts you read the most last year. Michael Chang’s “Think, and Act, Globally” from the Martindale Connected Lawyer Career Center....

Building a Law Practice: “Get famous. Make contact. Repeat.”

by Lance Godard | Jan 3, 2012 | Planning & Strategy

Mark Herrmann’s “Inside Straight: Building A Practice — A Case Study” at Above the Law. In the nearly six months that has passed since my last post, I’ve read a lot of blog posts, articles, and other resources, many of which will show up on these pages in the days and...

Making your firm’s pitch exemplary. But not in the “don’t do this” way.

by Lance Godard | Jul 27, 2011 | Content & Communications

Mark Herrmann’s “Inside Straight: A Tale of Two Pitches” at Above the Law. It’s hard to say what makes a pitch successful. Or unsuccessful for that matter, though the anecdotes are generally a lot more interesting when pitches don’t go...

Too big to succeed? A client’s take on hiring law firms.

by Lance Godard | Apr 25, 2011 | Uncategorized

Mark Herrmann’s “Inside Straight: Hiring Law Firms or Lawyers?” at Above The Law. Yes, it would be nice to put this question to rest, as Herrmann longingly suggests. But that’s probably not going to happen, at least not until law firms realize...
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