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Business Development Is Hard. Implement These 4 Success Factors To Make It Easier

by Lance Godard | Apr 18, 2018 | Planning & Strategy

Organic business development can be slow, painful, and often ineffective, writes Eric Fletcher in Here Are The 4 Keys to a Successful Business Development Initiative. Fortunately, there are a few things all firms can do to increase their odds of success. Like...

Love It Or Hate It, Marketing Is Easier When You Follow These Tips

by Lance Godard | Apr 17, 2018 | Content & Communications

There’s good news for lawyers who hate marketing, writes Chans Weber in Three Marketing Best Practices for Lawyers Who Hate Marketing: by doing the things that successful attorneys do, they can relieve the anxiety that marketing triggers. And better sell their...

Happy Clients Tell Inspiring Stories – Just Ask Disney…

by Lance Godard | Apr 16, 2018 | Content & Communications

Disney is so successful, writes Lindsay Griffiths in Connection Brings People Back – Business Development Lessons from Disney, because the connections they’ve created with their customers motivate those people to tell their own stories of the Disney experience....

Spring Is For Cleaning. And Refreshing Client Relationships…

by Lance Godard | Apr 13, 2018 | Advice

Spring is here, writes Nat Slavin in What Every Lawyer Should Do This Spring. Time to renew your client relationships: Make this a time of year to revisit your clients’ changing business needs. […] Review your clients’ outside counsel guidelines and make sure...

“Slow Down,” And Other Useful Presentation Strategies For Nonnative English Speakers

by Lance Godard | Apr 12, 2018 | Content & Communications

Communicating in a second language can be challenging, writes Deborah Grayson Riegel in 3 Tips for Presenting in English When You’re Not a Native Speaker. Enough to cause nonnative English-speaking leaders to shy away from important presentations in front of peers,...
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