Here’s What GCs Really Want. Now Deliver It

The role of today’s General Counsel is evolving, and more challenging than ever before, writes Steven Walker in Six things modern GCs really want from their law firms. That creates room for nimble and innovative lawyers to step up their client service and help...

Stop Hating Networking to Start Building Success

If you don’t like to network, you’re not alone, write Francesca Gino, Maryam Kouchaki, and Tiziana Casciaro in Learn to Love Networking. But you still have to do it: networking is a necessity in today’s world, leading to more opportunities, broader...

For In-House Lawyers, Value Comes In Many Forms…

In-house lawyers often think that the stressful days of constantly selling themselves and their skills are over, explains Cole Silver in Even In-House Lawyers Need to Market Themselves. And that’s a mistake: Restructures, mergers, acquisitions, new CEOs or...

Turns Out Clients Do Hire Law Firms After All…

Yes, it’s true that clients tend to hire lawyers more than they hire law firms, writes Mike White in Individual Lawyers Attract New Clients, But So Can Law Firms. That doesn’t mean, however, that firms can’t establish a brand and a reputation that...

In Networking, It’s The Little Things That Count

Yes, networking seems hard, writes Lindsay Griffiths in 5 Tips to Build Relationships TODAY, but it doesn’t have to be that way: Often, we can think of networking and relationship building as an arduous task, but really, it’s a series of smaller actions that we...

These Bad Habits Are Limiting Your Marketing Success

Nobody wants to be a quitter. But breaking some of your bad habits will bring you law marketing success, writes Stephen Fairley in Stop Doing These 5 Things That Limit Your Law Firm Marketing Success. And he’s right: When it comes to law firm marketing, one of...